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Hugh Paterson
CEO Whoosh PR
Juliet Chen
Marketing Manager

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Shopitize has appointed Whoosh PR for its company launch

Shopitize is an innovative new start-up with a vision to connect big-name brands and consumers via smartphones. 

It was founded in 2010 by tech entrepreneur, investor and former Australian cabinet minister Hon. Alan Griffiths, former banker Irina Pafomova, and former management consultant Dr. Alexey Andriyanenko.

Shopitize ( users will use smartphone technology to snap photos of shopping receipts to upload to the Shopitize website. Here, they will soon be rewarded with personalised and individually tailored offers and rewards, given smart tools to help them shop as well as being placed fully in control of their shopping data, in total privacy.

Whoosh PR will be working to communicate the Shopitize consumer and brand propositions through a carefully planned and executed PR campaign across consumer, trade and tech media, both on and offline.



Original Article from the Marketingblog